Net Revenue Churn Calculator

The most important metric for SaaS health. Measure how much revenue you lose after accounting for upsells.

Revenue Inputs (Monthly)

Net Revenue Churn Rate

0%

Enter data to calculate

The Net Revenue Churn Formula Explained

To calculate Net Revenue Churn, you must look at the revenue lost from cancellations and downgrades, then subtract the revenue gained from existing customers (Expansion).

((Churned MRR + Contraction MRR) - Expansion MRR) / Starting MRR x 100

Churned MRR

Revenue lost from customers who canceled their subscription entirely.

Expansion MRR

Additional revenue from existing customers (upsells, add-ons, or seat increases).

Contraction MRR

Revenue lost when customers downgrade to a cheaper plan.

🚀 Why "Negative Churn" is the Holy Grail

If your Expansion MRR is greater than your Churn + Contraction, your Net Revenue Churn will be a negative number. This means your business grows every month even if you don't sign a single new customer.

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